Wednesday, October 21, 2009

Weather Channel to show movies, too?

This is even worse than Travel Channel showing feature films: The Weather Channel, which used to be a reliable source of information about, you know, weather, is now going to start showing movies. Because everyone wants movies on all channels instead of a variety of programming across the vast cable landscape.

These films supposedly have weather themes, and I can understand "The Perfect Storm," but it's stretching it to include "Misery" and "March of the Penguins."

Remember when you could go to the Weather Channel at any time of the day, wait a few minutes, and get a local forecast? Is this concept passe now? I don't believe it is. Local digital subchannels are broadcasting weather info now, but even they can't seem to take this simple concept and execute it right. But Weather Channel has been around for years, and it's becoming irrelevant, if it isn't already, not because of competition, but because it's worthless.

Of course, this is no surprise when you remember NBC/Universal owns this network now. It's only a matter of time before Weather is loaded with reality shows, repurposed programming from other crummy NBC cable channels, and--natch--lots and lots of played-out, hacked-for-TV movies. Yippee.

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