The other day, I'm in the local outpost of The Greatest Supermarket Chain Known to Mankind, Wegmans, when I see a nice-looking family--youngish mom and dad, two small children--holding a bag of Taco Doritos.
Yes, they're back--the junk food that coursed through my veins many an afternoon after school in the late eighties, often accompanied by Nestle Quik in my mug and pro wrestling on ESPN. Taco Doritos are available in a "limited edition" package that spotlights the classic orange and brown colors that made the bag of trans fats so distinctive back in the day.
So the mom takes the bag and says to her son, "Look. This is the same bag I had when I was young." Then she put the bag in the cart with a big smile on her face. I didn't see the kid's expression, but he may well have been thinking, "Uh...yeah, Mom. It's a BAG. Whoop-de-do."
I know that I had a smile on my face. Only in America, I mused, could the populace get nostalgic over a bizarre offshoot of a junky snack chip, and at least partly because of the packaging, to boot.
Yep, I chuckled about that...and then, of course, I blew right past that family to snatch my own bag. After all, I want to see if they taste the way I remember them...and the bag'll look pretty cool in my pantry. Besides, two bucks (on sale from an MSRP of 4 bucks--did I mention Wegmans is great?) is a small fee to pay for memories of decompressing after a rough day of school with some of my favorite guilty pleasures.
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